Posts tagged 'Russia'
Flurry looks at user retention by international territory. As the App Store expands internationally, studying differences between user behavior across territories is becoming more important.
Taking a cut of data by location from January through August of this year, Flurry build out the map graphic below. The total data set contains data from approxately one billion tracked user session, ranging between millions to hundreds of millions per geographic territory represented. Flurry measures user retention by the number of users who downloaded an application, at any time in the past, and used that app within the last seven days. The global average for user retention is 14.8%.
Flurry sees higher app retention rates among developing countries which has lower wire line infrastructure and thus use phones more as a PC-substitute. Regions that can be characterized as developing economies have above average retention rates: Africa (21%), Central America (16%), the Middle East (15%) and South America (15%). Whereas more developed countries show lower-than-average retention rates: North America (12%), Europe (12%), Asia (13%) and Australia (14%). It’s worth noting that Flurry’s sample for Asia is made up primarily by more advanced economies including Japan, Hong Kong, Singapore and Russia.
In particular, findings show that North America and Europe have the lowest retention rates. Because these two markets represent iPhone’s home-base, which comprises a large part of the sample and the sheer number of available apps in the App Store generates more churn as consumers are presented with increasingly more choices. According to Flurry, higher disposable income levels in developed economies also allow consumers to try and abandon (paid) apps more feely.
October 28th, 2009
Cloud Computing is the latest super-hyped concept in IT as per reports by Gartner’s and McKinsey’s. Technologies at the peak of hype in 2009 are cloud computing, e-books, and Internet TV. While cloud computing is optimal for small and medium-sized businesses, large companies will spend less if using traditional data centers. Virtualization is the the optimal way to go, and by implementing virtualization in-house, companies can reduce costs when calculating depreciation and tax write-offs.
Mobile cloud computing aims to deliver just such a promise. Mobile access to popular web-based services such as Facebook and Gmail, combined with next-generation smartphones like the iPhone, Palm Pre and Android devices, is driving broad adoption of mobile data. It’s likely that the mobile, IT and MCC sectors will continue their current marriage of convenience to attack a rare convergence of both short-term and longer term opportunity. However, in the process of adapting to an Internet that’s becoming more global, mobile and web-based by the day, the mobile and IT industries will be forced into new ways of doing business.
Line separating fixed and wireless broadband have gradually become hazy and this has accellerated strongly across continents. Some American reports in July’09 point out that about 56% US population accessed internet wirelessly out of which close to 32% accessed it wirelessly through devices like palm, kindle, iPod, phone etc. While in India too, as per our currently running “CellStrat Annual India Gen-Y Mobile Media Survey – 2009“, about 43% youth access internet wirelessly through their mobile phones. Full report post survey is expected to be out by year end. It will give comprehensive analysis on what Indian consumers need and want from wireless providers in India both carriers and third party service providers. All these numbers are encouraging for mobile internet and thus in future for Mobile Cloud Computing (MCC). These services are heavy consumers of storage, processing and content distribution resources.
Most consumers who access internet on mobile tend to take heavy usage plans and thus volume of data takes back seat while value of the sevices being accessed becomes fundamental.
MCC in India and other BRIC countries is a promising and high growth potential idea. For making MCC a reality, the IT industry should try to secularly shift mass markets to employ the web rather than a PC as web is the main platform that will be used by all to access applications, content and services. When this happens, mobile web users will automatically increase and thus the usage of these service and thus MCC.
Some basic examples of using MCC can be accessing youtube or some social network or a search engine through mobile internet. MCC services are paid for in three ways i.e. by and end user, by an advertiser or sponsor or by an organization or an enterprise offering authorized users a mobile application or service (E.g. top executives in most Indian companies are provided by BlackBerry phones for accessing all sorts of enterprise applications). In all 3 cases, money collected by MCC provider (mostly the mobile carrier) need to be shared across numerous partners in the value chain. In a perfect cloud computing world, one only pays for what he uses
Cloud Computing, Mobile or otherwise has become mainstream topic only in last 3 years since Amazon started it’s S3 storage service. Last year, IDC forecast that worldwide cloud computing services spending would reach $42 billion by 2012 while storage services are expected to grow to 13% of the cloud services up from 5% in 2008. Thus, it can be said that cloud computing will govern the future…
There can be four kinds of cloud services:
- Public Cloud: This is a cloud service available to clients from a third party service provider via the internet.
- Private Cloud: This is a cloud service existing behind an organizational and technical firewall. Here users and uses are giverned by the organizational rules.
- Community Cloud: This service is used and controlled by a group of organisations that have shared interests and common mission. E.g. Facebook community.
- Hybrid cloud: This is where public and private clouds interoperate. Users typically outsource non-business critical information and processing to the public cloud, while keeping mission-critical services and data under their control.
(Source: GigaOm, SiliconIndia, CellStrat Survey, Gartner, McKinsey)
September 29th, 2009
Espoo, Finland – According to the study conducted by Frost Sullivan amongst European and Russian consumers, Nokia is the number one choice for mobile navigation over other leading handset manufacturers.
July 8th, 2009
The collapse of the mighty global financial system has triggered a series of chain reactions in India, but one sector stands strong and that is Telecom according to Mr. Prem Behl, a high profile personality from Telecom domain, I was speaking to, earlier this week.
Big losers in the global financial crisis in this country are likely to be the iconic software firms like Infosys, Wipro and Tata Consultancy Services (TCS). Much of their business comes from the erstwhile giant investment banks and that could affect their profitability in the short term. In the medium-to-long term, however, these companies are likely to have greater resilience given their innovative approach in the past to hunting out new markets and customers.
According to Mr.Behl, Telecom is the only sector in India which stands strong and has not been affected much apart from slight lowering of the Average Revenue per User (ARPU). A new report from Juniper Research supports his statement and states that Increasing adoption of messaging and content services, aided by increased availability of 2G and 3G-based mobile networks, is expected to push operator-billed data revenues in the mobile markets of Brazil, Russia, India and China (collectively referred to as the BRIC economies) from $26.2 billion in 2008 to more than $48.3 billion by 2013.
October 16th, 2008
Imagine having access to broadband speeds on your phone without the need for a WiFi hotspot. Yes, such a phone is soon going to be launched in Russia. Dates are not know however, according to floating news, it will be soon enough. In addition to a WiMax radio, the device will have WiFi, tri-band GSM, microSD, dual cameras, 3.5mm audio, an A/V plug and a gargantuan 850 x 480 screen, which should blow the iPhone away.
You can read the full story here.
October 9th, 2008
A new report by the PMR research and consulting company, demonstrates that the value of the telecommunication market in Russia grew by 27% in 2007, achieving the level of RUB 957 billion (US$39.5 billion).
August 11th, 2008